I told myself I wasn’t going to sleep until I completed this post, simply because I’m attempting to do better when it comes to managing work and blog life. I’ve been so focused on growing my business that I haven’t been consistent with the expansion of my brand. Mainly because I’ve been wrapped up in being successful and “securing the bag.” However, people still don’t know who I am outside of my business and vice versa. How can I expand a brand that no one is familiar with?
Simple, make people familiar with it!
Although this is easier said than done – I have confidence in my attempts. Hence the blog, sharing my recipes along with a few motivational notes to keep peoples’ day going is a major part of my brand connecting with the people. The goal isn’t to make every person I connect with a client, but instead to make my brand a major commodity to everyday life. Whether its through empowerment, cooking, recipes, and/or D.I.Y. party tips, the objective is to have people turn to the “Feisty” brand for motivation and inspiration.
In order to be able to achieve this, I have to actually make time for socializing and blogging along with my work life. I’ve managed to set a schedule for myself, and I’m pretty adamant about sticking to it. I “clock-in” to my business just like I would any regular job, I take a break/lunch, and I clock-out. Typically during my “break” I focus on brand building – which consists of blogging, social media interaction, and/or meditation. When I’m “off” I focus on what needs to be done with my family, then I socialize and continue to focus on brand building. It seems like a lot, but in all honesty, if you set a schedule for yourself and focus on your work when you should, how you should – being successful shouldn’t be just a dream. Put positive effort in your work, you should succeed. Put positive effort in your blog/brand, you should succeed.
Even if you feel as if it’s a lot, think about how you spend your time.
What do you do on your breaks? How often do you watch TV? How much meaningless time do you spend on social media? Are you being productive when you get home? These are all very important questions to ask yourself because they help identify how you utilize your time and balance your priorities. How do you balance your time? Think about it!
Grilled Lobster w/ Blood Orange Butter
– 2 – Live Lobsters
– 2 – 4 Blood Oranges, juiced (should yield 1 cup depending on size)
– 4 Tbsp. Blood Orange Zest
– 1 C Butter, melted
– 2 tsp. Garlic, minced
– 1 tsp. Parsley
– 1 tsp. Paprika
– Salt & Pepper, to taste
In a medium bowl, mix together orange juice, orange zest, butter, garlic, parsley, paprika, salt, and pepper. Set aside.
Next, cut lobster in half, length-wise and clean out the tomalley (aka “guts”). Rinse, and place on a sheet pan.
Preheat grill to 425ºF, one side of the grill should carry all of the heat. (Meaning flame on one side)
Brush lobster with 1/4 of the orange butter and place grill, meat side down. Do NOT place lobster over direct heat – put it on the side without the flame. Let cook for about 2-3 mins, Flip lobster and spoon over 1/2 orange butter and cook for an additional 4-5 mins, or until meat is tender.
Serve lobster with remaining butter, Enjoy!